Art & Copy

If anyone is interested in advertising and creative type things you should probably get hold of a copy of the ‘film’ Art & Copy: Inside Advertising’s Creative Revolution and watch it and ‘learn’ something from the people who (some listed below) have created some of the most revolutionary adverts for brands attempting to enter new territory or have created slogans that have become part of popular culture.

I Want My MTV. Think Small. Just Do It. Got Milk? Where do these phrases come from? ART & COPY introduces the cultural visionaries who revolutionized advertising during the industry s golden age in the 1960s by creating slogans to live by and ads we all remember. You may have never heard of them, but pop pioneers Lee Clow, Hal Riney, George Lois, Mary Wells, Jeff Goodby, Rich Silverstein, Phyllis K. Robinson, Dan Wieden, and David Kennedy have changed the way we eat, work, shop, and communicate often in ways we don t even realize. From the introduction of the Volkswagen Vans to America to the triumph of Apple Computers, ART & COPY explores the most successful and influential advertising campaigns of the 20th century, and the creative minds that launched them.

ART & COPY Trailer from ART & COPY on Vimeo.